I interviewed Shermin Lim, our events marketer, to find out how we marketed the conference and...
I interviewed Shermin Lim, our events marketer, to find out how we marketed the conference and...
 ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ 
View in Browser
Thursday, January 16, 2025
 
article image
The Ahrefs Blog
Event Promotion: 10 Tactics We Used to Sell Out a 500-Person Conference
I interviewed Shermin Lim, our events marketer, to find out how we marketed the conference and sold out all our tickets. Here’s everything we did to promote the conference. You can use these same strategies (or be inspired by them)…Read more ›
Read More
 
article image
Digiday
Future of TV Briefing: Inside Netflix’s CES meetings with ad buyers
This week’s Future of TV Briefing reports on the meetings that Netflix held with ad buyers during last week’s Consumer Electronics Show, during which it discussed its advertising road map for the year.
 
banner image
Search Engine Roundtable
Daily Search Forum Recap: January 15, 2025
Here is a recap of what happened in the search forums today...
 
article image
DMN
Aviation growth conflicts with Europe’s climate goals
The aviation industry’s plans for growth are at odds with Europe’s climate goals, according to a report by…
 
article image
For Momentum
3 Partnership Trends to Watch in 2025
Welcome to For Momentum's annual look ahead at the trends shaping cause partnerships. 2025 promises to be a dynamic year for our sector, with a new administration in Washington, a rapidly evolving corporate giving landscape, and the explosive growth of AI.
 
banner image
ON-DEMAND TRAINING
article image
American Marketing Association
Social Media for Nonprofits

Effective use of social media as a marketing tool is often essential for nonprofits to get attention in this digital world.

 
article image
American Marketing Association
Small Business Marketing

Learn the fundamentals of small business marketing and advertising, as well as the impact it has in the age of social media.

 
article image
Adweek
Week of Jan. 6 Evening News Ratings: ABC News Dominates the First Full Week of 2025
The first full week of 2025 was busy for breaking news. The Los Angeles wildfires and former President Jimmy Carter's state funeral dominated the headlines and propelled the three evening newscasts to double-digit growth.
 
article image
Adweek
Reese’s Super Bowl 59 Ad Teasers Show Return to Wacky Humor
Reese's has some monumental, lava-related news, according to the teasers for its Super Bowl 59 commercial. The Hershey brand is returning to the Big Game for the second consecutive year.
 
article image
Buffer
Best Video Editing Software in 2025 — 15 Free + Paid Tools
A comprehensive list of both paid and free video editors, breaking down what makes them unique and who they're a good fit for.
 
Chief Marketer
Federal Privacy Reform: Will 2025 Be The Year For Comprehensive Action?
The US will soon have a unified federal government under the incoming administration.
 
article image
Search Engine Roundtable
Google Search Generative AI For People Also Search For
Google is testing using its generative AI, Gemini, for the "people also search for" section within Google Search. I mean, Google is testing AI all over search, so I guess it makes sense for Google to use it here too.
 
article image
MarketingProfs
The Neuroscience of Project Leadership: Using Brain Science for Effective Leadership
Discover how neuroscience empowers leaders to build trust, manage stress, and drive motivation. Improve project outcomes today. Read more. Read the full article at MarketingProfs
 
article image
DMN
Marketers adapt to evolving social media trends
As social media continues to evolve, marketers are adapting their strategies to keep up with the changing landscape…
 
banner image
EVENTS & LIVE TRAINING
article image
American Marketing Association
Interpreting and Presenting Your Social Media Analytics

In this session, learn how to effectively analyze social media data and extract meaningful insights to better communicate key findings in a clear, concise, and actionable manner to your various stakeholders.