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Mindful MarTech
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ETBrandEquity
Daily Morning Newsletter
Tue, Dec 3, 2024
Top Stories
Mindful MarTech
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Brands using MarTech must balance AI-driven tools with human emotion to avoid losing their essence.
Responsible data-driven storytelling in Indian advertising
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In India's evolving digital advertising landscape, hyper-personalisation is raising ethical concerns.
Low-fat products can fatten pay packet of FMCG top guns
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Major packaged foods companies are linking CEO and top executive KRAs with nutritional goals.
Business of Brands
Coffee is a huge opportunity, scaling up Starbucks business: TCPL CEO & MD
Unilever CEO looking to sell food brands with $1 bln in sales
How Nokia's failure in mobile phones is impacting its new business
Small town demand for premium phones to drive India sales: Oppo
JSW set to launch its own EV brand to 'Make in India'
Car sales up 4% in November, driven by SUV demand
Indian celebs should attend B-School to succeed in biz
TVS Motor reports 10% growth with 401,250 units in November sales; EV sales surge 57%
Wipro Enterprises' revenue rises 10 pc to Rs 16,902 cr
Saint-Gobain mirrors global mood, says India business will grow 3-fold in 10 years
No impact on India business with Bajaj Auto due to restructuring of holding firm: KTM
M&M to sell EVs through existing sales network
Why are big bucks evading brands of Indian stars?
Bombay HC grants interim relief to 'Mochi' trademark
More on Business of Brands Arrow
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India’s digital marketing industry is growing at a staggering pace. The covid pandemic accelerated digital adoption in India and helped India’s di...
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