The Standard London

London, United Kingdom

If you’ve ever stayed at any of The Standard hotels, you know that they set the standard for what’s cool, with each property in the portfolio bursting with character from fun, bright colors to funky designs that leave you wanting to book your next stay. So it’s no surprise that the first thing you notice about The Standard London is its architecture. Located in the heart of King's Cross, the hotel's cream-and-gray, brutalist facade, outfitted with a bright red elevator, is visually striking. At odds with its arresting exterior, the inside is cozy, outfitted with light wood and retro interiors that pay homage to its rich history as the Camden Town Hall Annex. The retro vibes carry into the guest rooms as well, with furniture incorporating round, Bauhaus-esque designs and rich, vibrant color palettes and sumptuous textures. Certain terraced suites even offer outdoor bathtubs from which to enjoy the city views. Some of London's most sought-after destinations are onsite, offering guests and locals alike a chance to savor creative cuisine and craft cocktails while taking in unparalleled panoramic views of the capital.