China continues to make significant strides in opening up its economy and fostering international...

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Wednesday, November 20, 2024

Brevo

Email marketing for Black Friday: Best practices

Unlock the secrets to scaling your efforts and optimizing your campaigns for Black Friday. Last year a record 200.4 million shoppers participated in Black Friday and Cyber Monday sales. Gain a competitive edge this year with a multichannel approach powered by AI to deliver personalized, targeted messages that cut through the noise.

At Brevo, our CRM tools help you connect with your audience and boost your reach. Discover how to maximize your Black Friday/Cyber Monday marketing campaign—and beyond—for your best season yet.

Keap

9 AI Prompts To Boost Holiday Sales & Marketing

Boost your holiday marketing with 9 powerful AI prompts for quick, high-converting campaigns—plus insights into the top CRM for small businesses.

DMN

China accelerates steps for digital trade

China continues to make significant strides in opening up its economy and fostering international cooperation. Wei Jianguo, China’s…

ClearVoice

How Accounting Firms Can Close the Talent Gap with Strong Employer Branding and Content Marketing

If you’ve ever tried to hire qualified professionals for your accounting firm, you know that reality isn’t meeting expectations. The demand for skilled professionals is through the roof, but qualified talent is harder to come by.

CMSWire

Creating Real Connections: AI’s Role in Modern Omnichannel Strategy

AI is transforming omnichannel strategy and making customer experiences smoother and more personalized across every channel.Continue reading...

ON-DEMAND TRAINING

American Marketing Association

Social Media Strategy and Proving ROI

Incorporate the latest platform trends for an effective campaign that delivers results and track them using attribution tools to create a comprehensive report.

American Marketing Association

How to Audit Your Social Media Marketing

Let your social media be the gateway toward building relationships, growing conversions and maintaining competitive advantage.

American Marketing Association

Artificial Intelligence (AI) for Marketing Professionals

This course covers the phases of AI, such as rule-based AI, machine learning, deep learning, and generative AI, to provide a solid foundation of AI principles. Learn the impact of AI systems and how to leverage these tools to perform marketing tasks such as persona development, search engine optimization (SEO), and content generation and personalization.

Search Engine Roundtable

Google Search Console Finally Drops The Page Experience Report

Over a year and a half ago, Google told us they would be dropping the page experience report from Google Search Console in the "coming months."

DMN

What’s the Secret of Success for Freedom Holding Corp.?

On Nov. 13, Freedom Holding Corp. will celebrate its 16th birthday. Since its inception, the company has transformed…

CMSWire

Ideal Customer Profile and Personas: Your Broken Funnel Starts at the Top

Your sales reps want and your marketing team needs clarity on ICPs and Persona to target the right people, at the right companies, with the right message.Continue reading...

Adweek

Drop Your Assumptions: Social Commerce Trends Buck Gender and Age Stereotypes

Think you know what online shoppers want? Think again. Some current ecommerce trends challenge gender and age group stereotypes, a new report from Gale's commerce team found.

Marketing Dive

Coors Banquet capitalizes on ‘Yellowstone’ partnership amid sales growth

The beer brand is celebrating the return of the Paramount drama with collectible caps featuring quotes from the show’s characters.

Digiday

Why some creators are livid over the rise of fraudulent behavior in Fortnite and Roblox

For Fortnite Creative maps, the first few days after publication are crucial for determining their long-term success.