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The latest example came this week in Mississippi, where Democratic U.S. Senate candidate Scott Colom released a video with a snippet of Cindy Hyde-Smith, the Republican incumbent, saying that if consumers are upset over high beef prices, “you know you have so many proteins to choose from.” The video cuts to a man grilling burgers who says, “Pick another protein? I'd rather pick another senator instead.”
Elsewhere, Republicans have branded Democrats as vegans or otherwise opposed to meat, trying to show that they are culturally out of step with voters, hostile to local cattle industries or just not manly enough. Democrats have spotlighted meat as well, but mainly as one of the staples that cost more under President Donald Trump. According to the Bureau of Labor Statistics, the average pound of ground beef cost $6.79 last month, up from $5.55 in January of 2025, when Trump returned to office.
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