Michelle Chin digs into how the casual dining chain’s marketing is evolving, including through a...

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Thursday, October 15, 2026

Marketing Dive

Applebee’s CMO on differentiating marketing in a value-obsessed industry

Michelle Chin digs into how the casual dining chain’s marketing is evolving, including through a new partnership with agency BBDO Chicago.

Digiday

Amazon News, Politico and Warner Bros. Discovery are finalists for the 2026 Digiday Awards finalists

This year’s Digiday Awards finalists demonstrated how innovation, audience insights and multiplatform storytelling can work together to create more engaging and accessible experiences.

Digiday

Publishers and buyers are rethinking how to create connections that drive performance in the AI era

The digital advertising ecosystem is being transformed as AI unlocks speed, intelligence and new avenues for growth.

Marketing Dive

5 ways marketers can make a lasting impact with Gen Alpha

Brands, agencies and platforms with a finger on the pulse took to Advertising Week to break down the group’s habits with AI, creators and co-viewing.

Social Media Today

Reddit announces plans for upcoming US elections

The platform outlined its commitment to election resources and explained how it intends to prevent misinformation from spreading online.

Social Media Today

Facebook adds plain language algorithm controls

The platform’s updated system allows users to add or remove interests using a new chatbot prompt.

Adweek

The Power of Shared Experiences

This post was created in partnership with Screenvision Media The cinema is one of the few places where brands can count on undivided attention—if they can earn it. During an […]

Adweek

Former TV Journalists Find Success Going the Independent Route

Terry Moran, Dr. Jen Ashton, and Vinita Nair speak on transitioning to becoming independent content creators.

Chief Marketer

AdExchanger Names Lauren Wetzel Of WPP And Kristi Argyilan Of The Trade Desk As 2026 Top Women Special Recognition Award...

FOR IMMEDIATE RELEASE Two of the industry’s most consequential leaders receive the program’s highest individual honors.

Search Engine Roundtable

New Google Ads Controls: Channel Prioritization & Budget Allocation

Google Ads is rolling out two new "controls" in the advertising platform named channel prioritization and budget allocation. These are rolling out globally across Google Search, Google Shopping, Performance Max, and soon Demand Gen.

Search Engine Roundtable

Google Search On PDFs: Conversion, Links, HTML, Ranking, Limits, Crawling...

Google's Martin Splitt and John Mueller just posted a Search Off the Record podcast on the topic of PDFs, it is named PDFs in Search: Indexing, AI & Pitfalls.

Neil Patel

How Websites Are Becoming a Key Trust Signal for Consumers

Key Takeaways AI has made it easier than ever to create a website, generate content, and put a brand online. That speed comes with a new challenge: consumers have more reason to question what they see. A convincing business can appear online almost overnight.

EVENTS & LIVE TRAINING

American Marketing Association

Digital Marketing Copywriting – October 2026

This small-group online training will help you build your writing skills by exploring the latest techniques and best practices in copywriting for the web (specifically social media, blogs, and email). Uncover the technical foundations and the creative instincts that make good writing repeatable across platforms.