GeoX got a lot of fanfare this year. It soft launched in May and went globally available in...

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Wednesday, October 14, 2026

Distilled

Full-Funnel MMM: Measuring Brand’s Impact on Sales

GeoX got a lot of fanfare this year. It soft launched in May and went globally available in September, giving marketers a new way to use geo incrementality testing alongside Meridian.

Search Engine Roundtable

Google Ads Data Strength Best Practices Updated

Google has revamped its Data Strength Best Practices help document with much greater emphasis on sending more first-party data and identifiers, using Data Manager correctly, adopting AI-powered campaigns, and supporting its recommendations with...

Digiday

Ad Tech Briefing: Zeta goes big as Apple casts a shadow over Advertising Week

Advertising Week New York saw more ad tech M&A, plus, the rise of the "universal buying platform."

Social Media Today

Meta offers updated ad placement control guidance

The revised overview provides options for enabling some level of ongoing control as the company continues to automate its ad display systems.

Social Media Today

Snapchat publishes 2026 holiday marketing guide

The overview offers statistics and tips on how marketers can connect with gift givers during the upcoming shopping season.

Adweek

The New Frontiers of Commerce Media

This post was created in partnership with SMG As retail media networks evolve, brands are finding new ways to connect with consumers, creating new opportunities and challenges. During ADWEEK House […]

Digiday

CNN takes All Access abroad to turn global reach into paying subscribers

CNN is bringing its All Access subscription service to the U.K. and Canada as part of a broader push to turn its international audience into paying subscribers.

Search Engine Roundtable

Daily Search Forum Recap: October 13, 2026

Here is a recap of what happened in the search forums today...

Adweek

Flo and Motorway’s Playbook for Getting Cited by AI

At Semrush Spotlight, Flo described a dedicated AI discovery role and Motorway said its content gets cited within 24 hours on LLMs

Chief Marketer

The Brief: Food Vaults and Sleep Exchanges

This week’s hot takes on hot topics in experiential marketing cover Sleep Exchanges, “Street Fighter” IRL and Food Vaults.

Click Funnels

The 7 Best Shopify Upsell Apps in 2026, From Product Page to Post-Purchase

CMSWire

Is Your Marketing Ready for the Agentic Era?

Experts from Ibexa and its technology partners sit down for a roundtable discussion on how to adopt agentic AI smartly.Continue reading...

EVENTS & LIVE TRAINING

American Marketing Association

Digital Marketing Copywriting – October 2026

This small-group online training will help you build your writing skills by exploring the latest techniques and best practices in copywriting for the web (specifically social media, blogs, and email). Uncover the technical foundations and the creative instincts that make good writing repeatable across platforms.