9 Shifts Every Marketing Agency Needs to Make written by John Jantsch read more at Duct Tape...

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Monday, October 12, 2026

Duct Tape Marketing

9 Shifts Every Marketing Agency Needs to Make

9 Shifts Every Marketing Agency Needs to Make written by John Jantsch read more at Duct Tape MarketingCatch the Full Episode: Overview Back from the vault, John Jantsch shares a solo episode shaped by thousands of conversations with agency owners,...

Adweek

Health Marketing Is Moving From Information to Navigation

This post was created in partnership with Publicis Health Key takeaways A health journey can now begin long before a formal moment of care, sparked by a smartwatch vibration, a […]

Search Engine Roundtable

Daily Search Forum Recap: October 9, 2026

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.Google launched a new UGC fresh data program document that Reddit...

Adweek

Brands Can Expect a Longer Holiday Shopping Season and Thriftier Consumers

This post was created in partnership with Ibotta Elevated grocery prices and anticipated holiday financial stress are already making shoppers more selective about which brands earn a spot in […]

Marketing Dive

Volkswagen’s CMO on driving emotional connection through partnerships

Rachael Zaluzec digs into the brand’s newly expanded work with U.S. Soccer and NBCUniversal.

Social Media Today

Edits app gets carousel editing tools

Users can apply some of the app’s video editing features to enhance carousel layouts, change fonts and add overlays.

Search Engine Roundtable

Google Ads Enables Text Customization Asset Previews

Google Ads now lets you preview the assets generated by Google AI for your Google Ads AI Max campaigns. Google added these details to the About text customization in Search campaigns help page under a new section named "Text customization asset previews."

CMSWire

What Does the Godfather of Martech Think About Engagement-Based Pricing?

Is an email click worth paying for? Scott Brinker weighs in on Treasure AI's new pricing, while an agency CEO warns clicks don't always become sales.Continue reading...

Digiday

As creators increasingly move into Hollywood, deal terms can put their IP at risk

Advertising Week New York explored the business of creator-led programming across entertainment, and the problems arising within it

Chief Marketer

How Charlotte’s Web Turned a Regulatory Roadblock into an Advocacy-Led Mobile Tour

In July, California enacted bills that eliminated access to full spectrum hemp products, so Charlotte’s Web jumped into action to get its consumers the non-intoxicating therapeutic hemp products they’ve come to rely on.

Hubspot

AEO for growth marketing teams: How to find scalable acquisition channels when paid and organic plateau

Growth marketing is all about finding the next channel opportunity before the current one gets crowded and expensive. Paid search got crowded. Content took time. Email got filtered.

Seth's Blog

Talent becomes media

Seth Godin's Blog on marketing, tribes and respect

EVENTS & LIVE TRAINING

American Marketing Association

Digital Marketing Copywriting – October 2026

This small-group online training will help you build your writing skills by exploring the latest techniques and best practices in copywriting for the web (specifically social media, blogs, and email). Uncover the technical foundations and the creative instincts that make good writing repeatable across platforms.