Pharma companies are taking longer, involving more stakeholders, and relying on RFPs and formal processes to select suppliers, with adapting to change named as one of the top business challenge
Princeton’s Arvind Narayanan asked the Computation + Journalism conference to prepare for AI “not as it is today, but as it will be” in five to 10 years.
AI vendor selection should be grounded in measurable business outcomes, data readiness, workflow fit, transparent costs and strong governance.Continue reading...
Personal agents already click through your checkout. Meta, Sierra, NiCE and Genesys want brands to see who sent them and what they can do.Continue reading...
Paid search is planned, bid on and reported around the click. The working assumption has always been that a click was where major decisions begin: someone lands on your site undecided and your job in paid search was to win them over.
This small-group online training will help you build your writing skills by exploring the latest techniques and best practices in copywriting for the web (specifically social media, blogs, and email). Uncover the technical foundations and the creative instincts that make good writing repeatable across platforms.
