The app has become a key source of engagement for user-generated product reviews as well as...

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Wednesday, September 16, 2026

Epsilon

The Identity Gap: How Marketers Perceive Success and Where Performance Breaks Down

Are you seeing the full customer journey? New research shows how leading marketers improve measurement, personalization, and performance through connected customer data.

Social Media Today

Reddit shares holiday shopping insights

The app has become a key source of engagement for user-generated product reviews as well as artificial intelligence citations.

Digiday

Google debuts ‘ad detection tool,’ letting marketers better assess ad experiences in Chrome

Ad tech partners, media-buyers and publishers can now use 'CrUX' to understand how web space is evaluated.

Search Engine Roundtable

Google Search Ranking Volatility Heats Up This Morning - September 15th

Google Search seems to be heating up this morning, I am seeing a huge spike in chatter in the past few hours and the tools may be starting to heat up as well.

Digiday

The state of publisher audiences in the zero-click era

This State of the Industry report, sponsored by Arc XP, explores how publishers are adapting their audience acquisition, AI search and creator economy strategies as zero-click search becomes the norm.

Search Engine Roundtable

Early Data On Google Ads August 17 Bidding Update

The Google Ads August 17th bidding update happened about a month ago, and Google's various ad representatives spent a lot of time telling us that a lot won't change. It still caused a big stir in the community, but now we have some data to share.

Chief Marketer

The Meta Settlement Defined Which Online Experiences Are “Appropriate” For Teens. Here’s What Advertisers Need To Know

Meta’s recent settlement with almost every US state – in which the company will pay between $17 billion and $18 billion over the next 10 years to settle claims its platforms are harmful to kids and teens – puts the ecosystem on notice: determine...

CMSWire

7 Questions That Reveal If Your Company Is Ready for AI

Most CX leaders can name the AI vendor they want. Few can pass the seven-question readiness test that decides if it actually helps customers.Continue reading...

Social Media Today

New images show Meta’s next-gen virtual reality device

The company may be promoting its artificial intelligence-enabled glasses right now, but it hasn’t entirely abandoned its metaverse ambitions.

Adweek

Retail Giant Simon Bets on Real-World Connection to Ignite Mall Culture

Simon, the largest shopping mall owner in the U.S., wants to reinforce malls as gathering places.

Chief Marketer

The Brief: Cat Bodegas and Cinema Lavazza

This week’s hot takes on hot topics in experiential marketing cover cat bodegas, scientific mobile tours and Cinema Lavazza.

Adweek

Mariska Hargitay Wins, Brands Got Involved Early, and More Emmys Takeaways

Hargitay, brands, and Taylor Swift win the 78th Emmys.

EVENTS & LIVE TRAINING

American Marketing Association

Measure What Matters in Content Marketing

Good content measurement doesn’t start with a dashboard. It starts with a clear agreement on what you’re actually trying to learn and who on your team is responsible for acting on it.

This workshop helps you build exactly that. You’ll work through how to identify the metrics that reflect your real content goals, how to extract insights that make your segmentation sharper and your personalization more relevant, and how to draw a straight line from your content program to your lead generation and nurture results.