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UK Edition - Today's top story: Science uncovers how the brain interprets artistic beauty

September 7, 2026

UK Edition

The Conversation
 

Art has the power to grip your whole being, to change your perception. While an appreciation of artistic beauty might seem intensely private, researchers are finding that it’s a shared experience. A new study on how our sense of beauty takes shape shows that the brain splits the aesthetic experience in two. The first way the brain processes this experience relates to what an image shows – a landscape, an object, a figure. The second is concerned with how much pleasure it gives us, drawing on the same brain circuits that respond to good food or receiving money. We often think artistic values are impervious to scientific scrutiny. This latest work shows that beauty has a structure – and that structure seems to be common to everyone.

From one shared experience to another: drunk online shopping. So many of us have done it that it has become big business for e-commerce companies. Do companies have an ethical responsibility to anticipate when customers are purchasing under the influence of alcohol?

A good workout is the perfect hangover cure after a bout of tipsy retail therapy. We’ve come up with the best recovery techniques for those post-gym muscle aches: from ice baths and compression garments to massage and supplements.

 

Paul Rincon

Commissioning Editor, Science, Technology and Business

 
The power of art: visitors experience an immersive projection of Edvard Munch’s painting The Scream, at the Frameless gallery in London. ElenaGC

Science uncovers how the brain interprets artistic beauty

Deniz Vatansever, Fudan University; University of Cambridge; Emmanuel A Stamatakis, University of Cambridge; Xinyu Liang, University of Cambridge; Fudan University

An MRI study zeroes in on the brain networks that underline collective appreciation of art.

Revenue from shopping online while drunk is worth billions, according to some estimates. Oleg Elkov / Shutterstock

Drunk online shopping is big business – but who is responsible?

Solon Magrizos, University of Birmingham

If online retailers can tell when someone is drunk, perhaps they shouldn’t simply take the cash.

GBJSTOCK/ Shutterstock

The workout recovery techniques backed by science – and the ones that are just hype

Max Davis, University of Bath

While many products promise faster recovery, reduced soreness and improved performance, the science is often more nuanced.

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