We have more information than any generation before us. And we are more anxious about the future than ever.
Researchers began tracking global economic policy uncertainty in the 1980s. The five highest measurements they've ever recorded have all come in the past five years. Mentions of uncertainty in Glassdoor employee reviews are up 80% year over year. And the word itself appeared in 87% of public earnings statements in early 2025.
Simone Stolzoff wrote a whole book, How to Not Know, about why uncertainty is at an all-time high and what to do about it. He's a journalist, TED speaker, and former Design Lead at IDEO whose writing has appeared in The New York Times, The Atlantic, and National Geographic.
In this episode of the Creative Confidence Podcast, he talks about why certainty is so seductive, how our hunger for it quietly gets us into trouble, and what it looks like to build the skill of not knowing.
