Snapchat's latest report highlights the value of connections that users make with influencer-led...

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Tuesday, May 19, 2026

Social Media Today

Creator content drives brands on Snapchat

Snapchat's latest report highlights the value of connections that users make with influencer-led promotions in the app.

Social Media Today

Social media drives consumer discover, per Meta

The parent company of Facebook and Instagram published a three-part series examining how shopper behavior has shifted away from Google searches.

Distilled

TikTok World 2026: Is the marketing funnel finally dead?

I was at TikTok World & Partner Summit last week, and the phrase that kept coming back to me was TikTok’s new positioning: “Watch it. Love it.

Search Engine Roundtable

Google Ads Primary Conversion Actions May Be Used For Enhance Predictions

Google updated a number of its Google Ads help documentation to say "Primary conversion actions not used for optimization may be used to enhance predictions."

Marketing Dive

9 national TV publishers join initiative to address industry fragmentation

Industry giants, including Paramount and NBCUniversal, have teamed with OpenAP to introduce a standardized way to activate and measure campaigns.

ON-DEMAND TRAINING

American Marketing Association

Data Visualization & Storytelling

Leave this workshop thinking differently about how to communicate with data and armed with some tangible techniques to do so immediately.

American Marketing Association

Artificial Intelligence (AI) for Marketing Professionals

This course covers the phases of AI, such as rule-based AI, machine learning, deep learning, and generative AI, to provide a solid foundation of AI principles.

Digiday

The Economist prepares for a twotrack internet: one for humans and one for AI agents

The Economist is testing agent-readable versions of content that already sits outside its paywall, as it prepares for "two versions of the web."

Marketing Dive

DoorDash taps ex-Amazon exec as CMO

Tim Castree will replace Kofi Amoo-Gottfried, who announced plans to depart the delivery platform in March.

Digiday

Ad Tech Briefing: The downstream implications of Publicis Groupe’s $2.2 billion bet on LiveRamp

Rival holding companies will likely be rethinking their relationship with the industry’s largest data onboarding outfit.

Adweek

Marketers From Adobe and Whirlpool Share What They Wish They Knew Starting Out

As the Effie Lions Foundation kicks off its inaugural Voices of the Future program, top marketers share what mentorship has meant to them.

Search Engine Roundtable

Google AI Mode Animated Invisible Edit & Copy Buttons

Google AI Mode is now showing an edit and copy button when you mouse your cursor near the search term or prompt. Otheriwse, the edit and copy button go hidden. Copy, copies the prompt and edit lets you edit the prompt.

Marketing Tech

Ex-Google and Databricks engineers launch martech platform

A team of former engineers of Google, Adobe, and DeepMind have formed a supergroup and are going on virtual tour with Pomo, a new agentic marketing intelligence platform designed for mid-market.

Adweek