Using the Ad Experiences solution, the watchmaker achieved 20.5 million total impressions and a...

	View in Browser
Thursday, April 30, 2026

Marketing Dive

Fossil sees 57% brand recall lift with InMobi’s full-funnel ad solution

Using the Ad Experiences solution, the watchmaker achieved 20.5 million total impressions and a unique reach of 7.1 million for its spring campaign.

CMSWire

Acquia Wants to Be the Command Center for Your Entire Digital Stack

Acquia Source now unifies content, DAM, governance and AI agents — with human-in-the-loop controls built in.Continue reading...

Marketing Dive

Snowflake helps unlock data collaborations with consent signals from OneTrust

AI exacerbates challenges around data privacy because the only remedy for having unconsented data in AI models is rolling them back.

Chief Marketer

Avoid These Three Mistakes When Reaching Out to Journalists

Understanding what journalists don't want is just as important as understanding what they do want.

Adweek

Pitch Deck: How This Creator-Founded Energy Drink Brand Raised $6 Million

Three-year-old energy drink brand Neutonic has raised $6 million to fund expansion across the U.S., U.K., and other international markets.

ON-DEMAND TRAINING

American Marketing Association

Social Media Strategy and Proving ROI

Incorporate the latest platform trends for an effective campaign that delivers results and track them using attribution tools to create a comprehensive report.

American Marketing Association

Artificial Intelligence (AI) for Marketing Professionals

This course covers the phases of AI, such as rule-based AI, machine learning, deep learning, and generative AI, to provide a solid foundation of AI principles. Learn the impact of AI systems and how to leverage these tools to perform marketing tasks such as persona development, search engine optimization (SEO), and content generation and personalization.

SEMrush Blog

How to build brand visibility in AI search

Brand visibility is your share of presence across search, AI answers, and community platforms. Here‘s how to measure it and grow it in the AI search era.

Social Media Today

Google expands AI search mode to YouTube

The conversational query tool is currently available to Premium subscribers and offers more interactive results for user queries.

Digiday

‘The bridge between intuition and ROI’: The M&A race to own advertising’s last unmeasured lever

The ad industry’s hottest M&A target isn’t what you think.

Social Media Today

Life stage matters more than age for in-app brand promotions

A new study from Meta found that behaviors such as “digital pebbling” are prevalent across every generation, and expert knowledge matters more than fame.

Moz

How to Integrate PR & SEO for Maximum Brand Visibility

Unlock higher brand visibility, more topical authority, and increased discoverability with a unified PR and SEO strategy. Learn how to break down silos, align your goals, and maximize your brand reach with practical tips.

CMSWire

AskNicely Launches Reputation Manager for CX Platform

New module unifies surveys, Google reviews and social feedback to help multi-location service brands turn customer sentiment into revenue.Continue reading...

Digiday