The updated elements provide a simpler way to access key performance data for posts and Reels.

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Tuesday, April 28, 2026

Social Media Today

Instagram improves Insights UI, adds new metrics

Marketing Dive

Celsius unites sports, music and culture ahead of soccer-centric summer

Soccer stars, DJ Diplo and creator Marlon Garcia feature in a new ad that reimagines the brand’s “Live. Fit. Go.” slogan as “Live. Fit. Goal.”

Digiday

News UK turns The Times’ first-party data into synthetic audiences for advertisers

News UK is turning The Times’ first-party data into a synthetic audience-planning tool for advertisers to plan and test campaigns, as open-web …

Search Engine Roundtable

Google Maps Video Editing Within Google App

Google now lets you edit videos within your Google Business Profiles, directly in the Google app. There are basic editing tools, probably more than most businesses require, to update and edit the videos that they want to show in Google Maps and Google Search.

Search Engine Roundtable

Bing Tests Less Clickable Links In Copilot Search Results

Microsoft Bing is testing making the links within the AI results, the Copilot Search results, less clickable. Typically, the whole line of text is clickable to the citation but here, Bing is testing only linking the citation mark at the end.

ON-DEMAND TRAINING

American Marketing Association

Social Media Strategy and Proving ROI

Incorporate the latest platform trends for an effective campaign that delivers results and track them using attribution tools to create a comprehensive report.

American Marketing Association

Artificial Intelligence (AI) for Marketing Professionals

This course covers the phases of AI, such as rule-based AI, machine learning, deep learning, and generative AI, to provide a solid foundation of AI principles. Learn the impact of AI systems and how to leverage these tools to perform marketing tasks such as persona development, search engine optimization (SEO), and content generation and personalization.

Marketing Dive

How ‘Devil Wears Prada 2’ designed a ‘fashion collection’ of brand partners

Diet Coke, L’Oréal, Grey Goose, Starbucks and others use a variety of marketing tactics to deepen partnerships with the highly anticipated sequel.

SEMrush Blog

SaaS AI search optimization: The 8-step playbook

Earn citations in ChatGPT, Perplexity, and Google‘s AI Overviews with an 8-step SaaS playbook covering schema, llms.txt, and common pitfalls.

Chief Marketer

‘Bake It Till You Make It’: Inside Quicken’s Kid-Run Small-Business Campaign

Most financial marketing that’s aimed at small business owners has a cookie-cutter feel. The protagonists are depicted as being almost impossibly calm and in control, with every detail buttoned up in a way that rarely matches real life.

Social Media Today

LinkedIn adds option to filter replies by verified users

The platform has more than 100 million members with verification badges, and the update will give those users priority in post engagement.

Adweek

Omnicom’s New Influencer Tool Uses Agentic AI to Tweak Content For Brand Standards

Google’s GeminiVeo and Nano Banana fix creator content.

Digiday

Advertisers are flying blind on ChatGPT ads — Adthena wants to change that

Adthena has launched ChatGPT AdBridge -- a tool which aims to turn clients' existing Google Ads accounts into ready-to-run ChatGPT campaigns.

Adweek