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Tuesday, April 7, 2026

Adweek

Here Are the 2026 Q1 Morning Show Ratings

Harvard Business Review

To Succeed with AI, You’ve Got to Nail the Basics

Five timeless, mutually reinforcing principles that every company needs to get right.

Seth Godin Marketing

Kinder than necessary

If it’s just the right amount of necessary kindness, it’s not really kindness. It’s pleasantness.

CMSWire

25 Years of Web Diagnostics — And Websites Still Fail

Tools got smarter. Outcomes didn’t. Why volume, not value, keeps teams stuck—and how AI may finally fix it.Continue reading...

Adweek

ADWEEK Creativity Advantage: Brand Entertainment Meets Its Moment

More brands are investing in original entertainment, but not all will succeed.

ON-DEMAND TRAINING

American Marketing Association

Social Media Strategy and Proving ROI

Incorporate the latest platform trends for an effective campaign that delivers results and track them using attribution tools to create a comprehensive report.

American Marketing Association

Artificial Intelligence (AI) for Marketing Professionals

This course covers the phases of AI, such as rule-based AI, machine learning, deep learning, and generative AI, to provide a solid foundation of AI principles. Learn the impact of AI systems and how to leverage these tools to perform marketing tasks such as persona development, search engine optimization (SEO), and content generation and personalization.

CMSWire

Five9 Appoints Jay Lee as Chief Marketing & Growth Officer

The new role unifies marketing, revenue strategy and operations under one executive.Continue reading...

Marketing Dive

Dollar Shave Club swipes at competition in first women’s grooming push

CEO Larry Bodner calls the company’s new line “anti-Venus, anti-Billie, anti-Flamingo” and an antidote to “pink, sparkly, frilly” products pitched to women.

Marketing Dive

Bic reignites ‘Flick Your Bic’ tagline for a new generation

A humorous ad created with agency Doner cheekily sets the mood and highlights the manufacturer’s line of lighter products.

Social Media Today

TikTok and ACRCloud partner on Derivative Works Detection system

The enhanced protections will help musicians who use the app’s SoundOn service identify misused audio tracks and combat copyright violations.

Hubspot

AI-driven email personalization strategies that actually work

Email personalization drives measurable revenue impact.

Search Engine Roundtable

GSC Logging Error Yielded Inflated Impressions Since May 2025

Google announced a logging error on Friday, April 3rd in the data anomalies report and explained that error prevented the accurate logging of impressions in GSC since May of 2025. That's right, almost a full year of inaccurate impressions...

Marketing Tech

Search moves beyond keywords as AI reshapes ad targeting

AI is changing search, shifting it away from sh