NEW TO THE SHIFT? Here’s everything you need to know in under 3 minutes.

1. WHAT IS THE SHIFT? The shift is a 3-step protocol that helps you take control of your nicotine pouch intake without cold turkey, gum or patches/ 2. HOW FAST DOES IT WORK? Most people cut nicotine use by 30–50% within 3 weeks. By week 4 of this protocol, nicotine should be something you use when needed, not constantly. 3. WHAT IF I’M HEAVILY ADDICTED? That's exactly who it was built for. The Shift keeps the taste, burn and ritual so you’re not fighting everything at once.

5. DO I NEED TO QUITE NICOTINE COMPLETELY? Not all. Some people quit entirely, others keep nicotine for “those” moments. Our goal is to help you take control.

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