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Tuesday, March 24, 2026

Social Media Today

X adds comment downvotes to improve algorithmic ranking

The downvotes, which will only be available on post replies, will help X train its ranking algorithms.

Social Media Today

Pinterest shares tips on how to utilize its AI-powered ad options

The platform says that advertisers are seeing significantly improved results when they use its AI targeting tools.

Hubspot

Answer engine optimization case studies that prove the ROI of AEO in 2026

AI search is already influencing how buyers discover brands — and the results are measurable. According to the 2026 HubSpot State of Marketing report, 58% of marketers say visitors referred by AI tools convert at higher rates than traditional organic traffic.

Adweek

Scripps Bets Big on Women’s Sports for New Live Streaming Channel in Upfront Pitch

The Scripps Sports Network, a free, ad-supported streaming channel, will start with 100 live events across the year.

Harvard Business Review

How Senior Leaders Can Build Their Influence

Getting your peers to act on your ideas requires understanding what they care about and what drives their decisions.

Harvard Business Review

Leaders Feel Their Agency Eroding—and They’re Starting to Withdraw

Years of upheaval and uncertainty have chipped away at their confidence. Here’s how they can get it back.

Digiday

What happens when agency execs negotiate against AI agents

I created a game that has AI agents represent buyers and sellers in an ad deal. Then I asked Wpromote’s Skyler McGill and Butler/Till's Ryan Lammela to test it out.

Search Engine Roundtable

Google Adds Google-Agent User Agent

Google has added a new user-agent to the user-triggered fetchers named Google-Agent.

Marketing Dive

Sprite reasserts cultural bona fides with global platform, brand refresh

To engage Gen Z, “It’s That Fresh” includes global partnerships across music, basketball, food, fashion and street culture.

Digiday

Alibaba targets $100B in AI and cloud revenue over 5 years as its vision for the agentic era comes into focus

During its latest quarterly earnings report on Thursday, Alibaba reported revenue that fell below analyst expectations.

Adweek

Cardi B Tackles Inbox Anxiety in Yahoo Mail Push for Its AI-Powered Planner

Cardi B fronts a campaign introducing Yahoo Mail’s new AI-powered feature.

Search Engine Roundtable

Microsoft Bing Tests New AI Image Search

Microsoft seems to be testing a new AI-powered image search interface and result set for Bing Image Search. If you do a search on Bing Images, on the right side you may see a button for "New Version."