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Dear Direct Response Letter Subscriber:
My friend Brian Kurtz just opened enrollment to his Titans Xcelerator program, and I want to tell you about it.
If you don't know Brian, here's the short version.
He spent over 3 decades as Executive Vice President of Boardroom Inc., where he helped grow the company from $3 million to over $150 million in revenue.
During that time he oversaw the mailing of approximately 1.3 billion pieces of direct mail.
He worked directly with Gene Schwartz, Gary Halbert, Gary Bencivenga, Clayton Makepeace, Dan Kennedy, Jim Rutz, and dozens of other A-list copywriters and marketers.
Not as a fan but as a collaborator.
He was the guy commissioning, testing, and rolling out their work at a massive scale.
When Brian left Boardroom, he could have retired.
Instead, he launched Titans Marketing to pass on what he learned from over 3+ decades of working alongside the best in the business.
Titans Xcelerator is his virtual mastermind for direct response marketers.
Brian charges $2,000 an hour for private consulting.
He could have built Xcelerator to scale, packed in thousands of members, automated everything and collected checks.
He did the opposite.
He deliberately kept it small; around 250 members.
He reviews every hot seat submission personally and shows up live on every call.
He designed it for individual impact, not scale.
Here is one example of what that looks like:
When you join, Brian sends you a personal welcome email a couple of days later.
It's not an autoresponder or a template.
And it certainly is not a Bot.
It is consistent with the human-to-human touch Brian is known for.
He sees you signed up, opens his email, types your address, and writes to you directly.
His team does the same thing.
It is manual.
It does not scale.
And it is 100% Brian.
Here is what members get:
- 8 live group coaching calls per quarter: Each one runs 2+ hours, plus a 30-minute open Q&A session before every call which the members have affectionately named, "Koffee With Kurtz"
- Hot seats: On request from members, 15 minutes each. Brian reviews your submission in advance and leads the discussion with the whole group, live.
- Guest experts on TXL Calls: past guests include Dan Kennedy, Jay Abraham, Perry Marshall, Ryan Levesque, and Ben Settle. Yes... also live.
- Private community: 250+ marketers, copywriters, and entrepreneurs in a private Facebook group. Members find JV partners, get copy feedback, and help each other daily.
- Accountability pods: optional small weekly groups of 6 to keep you on track
- TXL In Your Pocket: every call recorded and available on a private podcast app, so you can listen on your own schedule.
Membership also includes several trainings at no extra cost:
- Breakthrough Advertising Bootcamp (2 live workshops per year, normally $297 ): Brian and his marketing partner Chris Mason walk you through the frameworks from Schwartz's classic text... which Brian has the exclusive rights to
- Overdeliver Bootcamp (normally $197): Brian's personal walkthrough of the key lessons from his book
- Profit Partner Consulting Training (normally $197): how to structure profit-sharing deals with clients, including the actual contract
- 50% off all physical products: including Breakthrough Advertising, the Bill Jayme Collection, and the Lost Files of Jim Rutz
Plus, new members get 8 catch-up bonuses:
- Gary Bencivenga's farewell presentation from the 2014 Titans of Direct Response event and never released separately before
- Private trainings from the Titans Vault: Russell Brunson, Ryan Deiss, Jeff Walker, Ramit Sethi, Dan Kennedy, Clayton Makepeace, and more
- Kim Krause Schwalm's positioning session: Her method for making your product the only logical solution
- Stansberry Research's internal "Audacious Copy" document: How one of the most dynamic copy teams in the world builds promotions
- The Bencivenga Interviews with marketing legend Ken McCarthy
- 22 proven swipe files from Brian's personal collection using only material that actually converted
All of it comes from people who have actually sold things at scale.
Now here is the special offer for my readers...
The most common objection Brian hears from people considering Titans Xcelerator is:
"I feel like I'd be walking in late."
Fair concern.
The group has been meeting a few times a month for over 6 years.
And new members only get access to the calls that take place while they're members.
For example, if you joined today, normally you would not have access to any of the calls that have already happened this year like the one with AI expert Sam Woods or the call with the former VP of Publisher's Clearing House plus many others.
So Brian put together something specifically for new members who join during this enrollment window, specifically for members of my online family.
You get every call recording from January, February, and March 2026.
Three full months of coaching calls, hot seats, guest expert sessions, and breakout sessions.
These will be yours from day one.
You will not walk in cold. You will know exactly what the group has been working on, who is in the room, and how the program operates before your first live call.
But that's not the only special bonus that you can only get through my link below.
Brian only charges $2,000/year for membership. That's already ridiculously underpriced, especially when you consider his $2,000/hr consulting fee.
Titans Xcelerator rivals any of the big $20k+/yr masterminds.
But if you sign up before Saturday, March 14 at Midnight EDT and use my link below you can join for only $1,800/year--less than $5 a day!
Exclusively for subscribers to my regular emails.
Plus... your rate is locked in for as long as you remain a member, even as Brian continues adding value.
I do not recommend things I have not looked at carefully.
Brian Kurtz is the real deal.
He's one of the most experienced and generous people in our industry.
If you are a copywriter, marketer, or business owner who uses direct response, this is worth serious consideration. Enroll today at: https://www.briankurtz.net/xl-bly/
This offer, including the Q1 recordings and the $1,800 rate, is only available for a limited time.
And after you join, be on the lookout for that personal email from Brian.
Sincerely,
Bob Bly
P.S. The Q1 2026 recordings alone are worth the price of admission.
Three months of live coaching with Brian and his network, including hot seats where real businesses get real feedback.
Once this enrollment window closes, those recordings go back in the vault and membership goes back to $2,000. Enroll today at: https://www.briankurtz.net/xl-bly/
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