The case for increasing investments in news advertising to grow your business.
The case for increasing investments in news advertising to grow your business.
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Friday, March 6, 2026
 
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American Marketing Association
Those Who Know Less About AI are More Likely to Adopt It
Who’s more open to adopting AI: savvy tech experts or beginners? A Journal of Marketing study finds that people with lower AI literacy are most receptive to AI—here’s why.
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City Lifestyle
How to Quit Your Job and Launch a Business Before It’s Too Late

According to a recent Harris Poll, sixty-one percent of Americans believe business ownership is the best way to protect against AI making their career obsolete. The time to act is now. Launch your own profitable business in as little as 30 days — then grow it with unlimited potential.

 
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Adweek
Everything You Know About News Advertising Is Wrong
The case for increasing investments in news advertising to grow your business.
 
Convince & Convert
The Evolving Landscape of Online Casino Promotions in 2024
In recent years, the online gambling industry has undergone a remarkable transformation, driven by technological innovations, regulatory developments, and shifting consumer preferences.
 
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Adweek
OffBall and Togethxr Team Up on a New Playbook for Sports Media
The partnership reflects a new model for lean sports media—one where shared resources beat raising capital.
 
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Chief Marketer
6 Ways PR Pros Can Maximize ROI from SXSW
SXSW rewards intention, not over-scheduling. Success isn’t measured by how many sessions you attend, but by the relationships you build, the insights you gain and how effectively you use your time.
 
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Distilled
The new rules of building brand trust
A consumer sees your TV ad during prime time. The production is polished. The message is confident. The brand feels established. Minutes later, they search for you and land on a Reddit thread questioning your product quality.
 
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Marketing Dive
Domino’s redefines celebrity meals in social-first campaign
Ahead of March Madness, the pizza brand is hoping influencers will drive sales.
 
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Digiday
Yahoo pauses IAB membership amid a series of quiet cost-saving measures
Yahoo pulls IAB board memberships, following job cuts as PE-owner reportedly reconsiders ad tech investments.
 
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Search Engine Roundtable
Google AI Overviews Expandable Drop Downs
Google seems to be rolling out a new format for some of the AI Overviews it shows within search. This format shows a drop-down, expandable, accordion-style interface that you can expand to show more.
 
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CMSWire
How to Govern Creation Sprawl Without Blocking Marketing AI Innovation
AI democratization fuels innovation — and invisible risk. Here’s how to structure oversight without slowing teams down.Continue reading...
 
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Social Media Today
YouTube updates Payment Activity overview, provides more detailed data
The platform’s new capabilities include more detailed earnings and payout data to help creators better manage their AdSense accounts.
 
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SPONSORED WEBINARS
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American Marketing Association
Fix what AI can’t find. Is your institution showing up when AI search recommends programs?

In this session, you’ll learn how AI systems evaluate and surface university content—and why clarity, structure, and intent now determine whether your programs appear in AI-generated answers—while discovering why traditional SEO alone no longer guarantees visibility in an AI-first search environment.

 
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