The changes include simplified link click attribution and new engagement metrics, which could...
The changes include simplified link click attribution and new engagement metrics, which could...
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Thursday, March 5, 2026
 
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Social Media Today
Meta updates ad metrics to align with other platforms
The changes include simplified link click attribution and new engagement metrics, which could impact how ad results are measured.
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Search Engine Roundtable
Google Confirms Discover Feed Shows More Social Posts
Google has reportedly confirmed that the Google Discover feed has recently increased how often it shows social media posts in the feed.
 
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Marketing Tech
Netflix and NBCUniversal test hybrid marketing campaigns
Netflix and NBCUniversal are experimenting with new marketing strategies to connect with audiences beyond the streaming screen.
 
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Adweek
Brooks Brothers Courts New Generation With Modern Take on Preppy Style
Brooks Brothers' 'Make It Yours' ushers brand into the future while honoring its heritage.
 
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Adweek
Despite Falling Sales, Target Made $915 Million From Advertising in 2025
CEO Michael Fiddelke promised a 'new chapter' and a return to growth by next quarter.
 
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Distilled
Reddit: The AI Search Advantage
Reddit carries real credibility with AI models, giving brands that show up authentically a visibility advantage most are leaving on the table. The catch is it works nothing like any platform brands already know.
 
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Chief Marketer
Meet Yeti Boo, the AI Bigfoot Helping KANE Footwear Rethink Influencer Marketing
How an AI-generated Bigfoot named Yeti Boo went viral and evolved into a brand-backed AI content studio blending humor and storytelling.
 
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Marketing Dive
How Brooks Brothers is refreshing the oldest apparel brand in the US
The “Make It Yours” campaign transforms the brand’s positioning and spans social, digital, online video and out-of-home channels.
 
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Marketing Dive
CMOs face risks locking brands into agency AI platforms: Gartner
The researcher predicts that half of agencies’ proprietary AI platforms will become obsolete by 2029 and emphasized the value of human talent.
 
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Social Media Today
Almost half of US consumers use TikTok as a search engine
The app’s use as a discovery tool is rising as users turn to its short-form videos and personalized content to find information, according to research from Adobe.
 
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Search Engine Roundtable
Google Tests Bold Site Names In Search Results
Google is testing bolding the site names in the search results. We've seen Google bold many other elements of the search result snippet, but I don't think I've covered Google testing bolding the site name portion of the search snippet.
 
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Digiday
Omnicom Media North America CEO Ralph Pardo on integration and disintermediation
Ralph Pardo, CEO of Omnicom Media North America, explained how far along the holding company is in absorbing IPG's agency brands, as well as why they were kept alive.
 
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SPONSORED WEBINARS
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American Marketing Association
Fix what AI can’t find. Is your institution showing up when AI search recommends programs?

In this session, you’ll learn how AI systems evaluate and surface university content—and why clarity, structure, and intent now determine whether your programs appear in AI-generated answers—while discovering why traditional SEO alone no longer guarantees visibility in an AI-first search environment.
 
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