AI can be integrated into your existing systems; you don’t have to rip-and-replace. But successful...
AI can be integrated into your existing systems; you don’t have to rip-and-replace. But successful...
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Thursday, November 6, 2025
 
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American Marketing Association
Research Insight | Memes in Marketing: Act Fast or They’ll Backfire
Read more about Research Insight | Memes in Marketing: Act Fast or They’ll Backfire - from American Marketing Association
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Copyleaks
How AI and Plagiarism Threaten Media Integrity and Profitability

Combat the dual threats of AI-generated content and plagiarism that are eroding audience trust and exposing your brand to financial and legal risks. Download the essential new Copyleaks guide to learn how to safeguard your intellectual property, protect revenue streams from piracy, and implement an enterprise-ready content solution for authenticity and reputation protection.

 
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CMSWire
Rethinking Your AI Strategy
AI can be integrated into your existing systems; you don’t have to rip-and-replace. But successful AI implementation needs to be done thoughtfully.Continue reading...
 
Search Engine Roundtable
Daily Search Forum Recap: November 5, 2025
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.Google AI Overviews continue to shift click-through rates down...
 
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Hubspot
The tactical shift that led to 35,000% higher visibility on LinkedIn
Sam Meller is the Head of Social for The Hustle, but we briefly got to borrow her for Masters in Marketing, because she makes everything she touches better.
 
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ON-DEMAND TRAINING
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American Marketing Association
Principles of Marketing for Nonprofit Organizations

This course examines how nonprofits use marketing to publicize their mission and to gather contributions of time and money. The course also discusses marketing planning in the nonprofit organization.

 
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American Marketing Association
AI Skills and Trends for 2025

Digital communications and generative AI are in a constant state of flux. Traditional media continue to shrink and marketers must learn to adapt to the paid, earned, shared, and owned landscape. But what new developments are on the horizon and how will they alter your workflow and customer relationships?

 
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Chief Marketer
This Is the Remix: How Publishers Tune Into the Connected Future
At AdMonsters Sell-Side Summit Austin, Mediavine CRO Amanda Martin explored how AI-driven discovery and new rules for premium inventory are helping publishers remix control and stay profitable in the connected future.
 
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Marketing Dive
Gap extends ‘Give Your Gift’ holiday campaign to promote hope, unity
An emotional spot set to a cover of Miley Cyrus’ “The Climb” was handled by the same creative duo behind Gap’s record-breaking “Better in Denim” ad.
 
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Marketing Tech
Australia moves to restrict social media access for children
Australia will soon block children under 16 from using most major social media sites, and the ban now includes Reddit and the live-streaming platform Kick.
 
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Marketing Week
‘Maniacal about measurement’: AIA’s global CMO on its long-term partnership with Tottenham Hotspur
As AIA prepares to shift from Spur’s front-of-shirt sponsor to training kit partner, global CMO Stuart Spencer explains how its 13-year partnership is helping redefine the insurer’s brand.Source
 
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CMSWire
AT&T’s John Miller on Turning Customer Obsession Into Everyday Practice
AT&T’s John Miller shares how AI and empathy power the company’s next chapter in customer experience.Continue reading...
 
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Marketing Week
How to engineer fame in an AI era – and why you need to start now
Brands who understand the value of generating fame - even in low interest categories - will be in a stronger position to thrive in an AI-dominated search world.Source
 
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Adweek
Spotify’s ‘Tunetorials’ Is a Sonic Leap in B2B Marketing
Spotify's 'Tunetorials' campaign turns marketing into music and proves even business education can groove.
 
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EVENTS & LIVE TRAINING