Over the weekend I spent a lot of time reflecting on something I see all the time in this industry…

Most affiliates struggle because they don’t have a clear, realistic game plan.

I thought about the dozens of private messages I get every week from people who are just starting out, or worse, people who have been dabbling for months or years without traction.

The pattern is always the same: they try random things, spend a little money here and there, test a few offers, and then when nothing clicks, they throw their hands up and say affiliate marketing is “too competitive” or “dead.”

The truth is… it’s not dead. It’s just that without a strategy you’re basically spinning your wheels.

So this weekend I decided to take it further. I sat down and asked myself: