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Sunday Morning Roundup: Most Read Stories of Last Week (in case you missed)
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ETBrandEquity Newsletter | Sunday, August 3, 2025

Daily Newsletter
Most Read News of the Week
The 5% rule: What can you do that AI still can't?
When creativity forgets culture
P&G names Indian born Shailesh Jejurikar as its global CEO
Small brands teach new tricks to FMCG giants
Why smaller creators are winning big for brands
The Price of Convenience: Are consumers paying for more than what they bargained for?
Do marketing folks make good CEOs?
Marketing Matters: The making of Fevicol's TeekaID campaign
Gwyneth Paltrow helps turn Astronomer's infamy on its head
Tier 3 and 4 India is Redefining Retail and Luxury
I Don't Need a Companion When I Have ChatGPT
Standing the test of time
Explainer on Affiliate Marketing: The MarTech Glossary
Myth of the mainline
The role of impactful storytelling in financial turning points
Google just changed the rules again
Prada, are you for real? First Kolhapuris, now Juttis? Prada sparks fresh copycat row
Can Lahori Zeera be the next Thums Up? Massive expansion & new flavours signal big ambitions
Aamir Khan's film goes pay-per-view on YouTube, gives OTT giants a miss
Elon Musk brings back iconic app after 8 years

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