What’s possible and what’s required? It’s still surprising to me that some of these ideas aren’t...
What’s possible and what’s required? It’s still surprising to me that some of these ideas aren’t...
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Monday, July 14, 2025
 
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Seth Godin Marketing
Agency and contribution
What’s possible and what’s required? It’s still surprising to me that some of these ideas aren’t widely held, because they seem so clear to me: Skill is a choice. Talent is overrated, and if we choose to get better at something, we probably can.
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Adweek
Streaming Ratings, Week of June 9: Two Weeks at No. 1 for Ginny and Georgia
Ginny and Georgia join two other Netflix titles as the only ones to put up consecutive weeks with over 2 billion viewing minutes in 2025.
 
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Hubspot
5 best CRMs for utilities in 2025
Water, electricity, and heat are complicated enough. Add the responsibility of regulations and customer relations, and utilities companies are set up for some complex challenges.
 
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CMSWire
Speed to Value Is the CX Metric That Actually Matters
Launch dates don’t build customer loyalty—outcomes do. Here's why CX leaders are shifting from velocity to impact.
 
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Social Media Today
YouTube Updates Trending Content Displays to Keep Users Watching for Longer
YouTube's getting rid of its in-stream trending lists.
 
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BrandCulture
Purpose without Performance Is Pyrrhic (II Option)
Over the past two decades popular opinion has shifted about the importance of an organization’s purpose — a raison d’etre that goes beyond financial metrics to encompass benefits from improving company culture for employees to saving the...
 
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Buffer
How We Plan Retreats, After Hosting 14 over 12+ Years (+ Get Our Retreat Planning Playbook!)
We've been hosting Retreats at Buffer for 12+ years. In this article, we've detailed everything we've learned from 14 Retreats.
 
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Adweek
Amazon Dodges 35% Prime Day Sales Drop by Stretching It to Four Days
Doubled in length, Prime Day saw a 10% sales increase, reports Momentum Commerce.
 
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Search Engine Roundtable
Google Tests Zoom Effect In On Images Within Search Results
Google is testing a zoom effect when you place your mouse cursor over the images in the search result snippets. Normally, these images do not move, but in this test, Google is using this zoom feature to give the results a bit more dimension.
 
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Search Engine Roundtable
Google Local & Business Profiles Drops June 25th - Reporting Glitch?
Starting around June 25, 2025, many are noticing huge declines in impressions and clicks from their local rankings in Google.
 
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Social Media Today
Google Adds Still Image Animation to its AI Creation Suite
Another generative AI creation option within Google's evolving tools.
 
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Digiday
From sidelines to spotlight: Esports events are putting creators center stage
Esports events’ embrace of content creators reflects advertisers’ changing priorities across both gaming and the wider culture. In the past, marketers viewed esports as one of the best ways to reach gamers.
 
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EVENTS & LIVE TRAINING
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American Marketing Association
How to Train Your ChatGPT

You’ll learn how to “train your AI,” organize your content inputs, and transform your past wins into future-ready assets—all with a human touch that AI alone can’t replicate.

 
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American Marketing Association
Social Media Strategy & Proving ROI

You will learn how to structure and launch effective social media campaigns that deliver results you can interpret and understand. You will also be guided through using social media marketing attribution tools to track your activity and create an effective report.

 
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