Tapping into a garden party aesthetic, which is more Gen Z-friendly than a wild night out,...
Tapping into a garden party aesthetic, which is more Gen Z-friendly than a wild night out,...
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Monday, July 14, 2025
 
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Chief Marketer
What’s Your Event Vibe? Inside a Low-key Fujifilm Launch
Tapping into a garden party aesthetic, which is more Gen Z-friendly than a wild night out, Fujifilm leveraged the atrium at The Line Hotel in Los Angeles for an official launch event for the new X half digital camera.
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Search Engine Roundtable
Microsoft Bing Tests Delivery Truck Icon In Search Ads
Microsoft is testing using a blue delivery truck icon in some of the ads in the Bing Search results. I guess it is to symbolize that they offer delivery?
 
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Social Media Today
Meta Shares Updated Reels Ads Guide, Including Creative Tips
Some pointers for your Facebook and IG Reels approach.
 
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Social Media Today
Google Adds Still Image Animation to its AI Creation Suite
Another generative AI creation option within Google's evolving tools.
 
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BrandCulture
Purpose without Performance Is Pyrrhic (II Option)
Over the past two decades popular opinion has shifted about the importance of an organization’s purpose — a raison d’etre that goes beyond financial metrics to encompass benefits from improving company culture for employees to saving the...
 
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Contently
How to Train AI for Bulletproof Brand Voice: Top Tips and Tricks
In late 2023, Sports Illustrated became ensnared in the editorial version of a doping scandal — the outlet was caught...
 
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Chief Marketer
Q&A: Sonic’s CMO Talks Tapping into the X Games Fanbase and Standing out as a Sponsor
Popping up a larger-than-life Sonic cup in the middle of a skate park at X Games Ventura 2024 was pretty memorable for a first-time sponsorship, so when the brand returned this summer as presenting partner of X Games Salt Lake City 2025, June...
 
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CMSWire
Digital Experience Gets Real: Personalization, AI and What Comes Next
Fast, personal digital experiences don’t happen by accident, they take clean data, cross-team trust, and a shared plan for using AI the right way.Continue reading...
 
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Adweek
Amazon Dodges 35% Prime Day Sales Drop by Stretching It to Four Days
Doubled in length, Prime Day saw a 10% sales increase, reports Momentum Commerce.
 
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Adweek
Advertisers Struggle to Reach Diverse Consumers Amid Declining Representation on TV
A new Samba TV report found a 5% year-over-year decline in non-white talent in popular TV programming, dropping to 42% overall.
 
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CMSWire
Is Customer Experience Losing Its Strategic Relevance?
CX is in danger of becoming corporate theater. Here's what went wrong—and what CX leaders must do to get it back on track.Continue reading...
 
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Duct Tape Marketing
Outgrow Your Competition: The Proactive Sales System with Alex Goldfayn
Outgrow Your Competition: The Proactive Sales System with Alex Goldfayn written by John Jantsch read more at Duct Tape MarketingListen to the full episode: Episode Overview In this episode of the Duct Tape Marketing Podcast, John Jantsch interviews...
 
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EVENTS & LIVE TRAINING
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American Marketing Association
How to Train Your ChatGPT

You’ll learn how to “train your AI,” organize your content inputs, and transform your past wins into future-ready assets—all with a human touch that AI alone can’t replicate.

 
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American Marketing Association
Social Media Strategy & Proving ROI

You will learn how to structure and launch effective social media campaigns that deliver results you can interpret and understand. You will also be guided through using social media marketing attribution tools to track your activity and create an effective report.