Weekender: Wienerschnitzel targets East Coast with Virginia franchising deal

Weekender

July 12, 2025 | A roundup of this week’s most read stories

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Wienerschnitzel targets East Coast with Virginia franchising deal

Combined with a Walmart expansion agreement, the entry into these territories positions the 340-store hot dog chain for significant growth.

Undocumented workers say Cheesecake Factory recruited them, furnished fake work papers

The five employees alleged in a lawsuit that the business forced them to work unpaid hours, denied them breaks and more.

Starbucks incentivizes cost-cutting goal with exec bonuses

The coffee giant will give top executives up to $6 million in stock grants if the brand meets cost-reduction goals by the end of fiscal 2027.

Krispy Kreme appoints CFO, chief brand officer

The new executives replace outgoing leaders who announced their departures shortly after Krispy Kreme ended its McDonald’s partnership.

Wendy’s CEO departs for Hershey

Kirk Tanner, who has led the company for about a year and a half, will resign from the chain to become president and CEO at the candy giant.

Loyalty & Rewards Strategy Trends

Consumer price sensitivity is putting pressure on restaurants across sectors, so capturing loyal customers is crucial. Discover how today’s restaurants are getting ahead in this Trendline.

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