'The Gilded Age' Has Delivered $70 Million in Streaming Revenue for Max, but Still Trails 'Downton Abbey' | Charts

By Christofer Hamilton

Since its debut in early 2022, “The Gilded Age” has quietly built a solid foundation for Max. Parrot Analytics’ Streaming Economics model estimates the show has delivered just over $70 million in global streaming revenue for the platform as of the first quarter of the year. Yet when viewed alongside its spiritual predecessor, “Downton Abbey,” it’s clear that the newer series has significant ground to cover before matching the financial performance of Julian Fellowes’s flagship drama.

“Downton Abbey,” which aired from 2010 to 2015, has proven that exceptional storytelling can outlive its original broadcast run by years. Since 2020, the series has generated more than $300 million in global revenue across major streaming platforms. Remarkably, even without fresh episodes, it continues to regularly pull in over $15 million each quarter, a testament to its enduring appeal. This sustained performance has been helped in part by two movie spinoffs —“Downton Abbey” (2019) and “Downton Abbey: A New Era” (2022).  Each of these movies has helped drive audiences back to the original series.