SAP Customer Experience Emarsys Customer Engagement & SAP Marketing Cloud News
SAP Emarsys Customer Engagement and SAP Marketing Cloud News
 
SAP Customer Experience SAP
 
 
SAP Emarsys and SAP Marketing Cloud News
February 2025
 
 
Product Updates
 
SAP Emarsys Q1 2025 Product Release
 
Our first release of the year is here featuring cutting-edge enhancements and innovations designed to elevate your Omnichannel performance to new heights. For full details, see our release hub and be sure to attend our Feb 27 release webcast:
  • Q1 2025 Product Release Hub - Explore for brand-new release videos and an informative blog designed to help you understand, utilize, and make the most of our latest updates.
  • Release Recap Webcast - Register for this February 27 session where we showcase the newest features and innovations delivered with our latest release.
 
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Tap, Reward, Repeat: The Power of Mobile Wallet Marketing
 
By converting multi-step checkouts into a painless, single-tap transaction, mobile wallets are setting the new standard for online shopping convenience and fostering customer loyalty.
 
SAP Product Inspiration Series for Intelligent CX Now Available on YouTube
 
Our popular product inspiration series showcasing our newest technology, and SAP Business AI scenarios for Intelligent CX by SAP, is now on YouTube! Discover SAP Emarsys videos on Utilities Tactics, AI, and integrating with SAP Customer Data Platform.
 
 
 
Highlights
 
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6 Times In A Row
 
SAP remains a Leader in the 2025 Gartner® Magic Quadrant™ for Personalization Engines. This is the sixth consecutive recognition for SAP Emarsys! Key areas of strength included Connected Data, Organizational Productivity, and Vertical Expertise. Get the report
 
Study on AI & Loyalty Cites SAP Emarsys Customer John Frieda
 
Consumer Goods Technology, a leading U.S.-based industry publication, highlights how AI can drive consumer loyalty for CPG brands (like SAP Emarsys customer John Freida), successfully supercharging efforts catering to consumers' personal preferences. Read the article.
 
SAP Emarsys Value Stories eBook
 
This flipbook contains one-page excerpts of customer success stories highlighting the financial and operational benefits gained with SAP Emarsys and integrations with other SAP cloud solutions. Flip through it today to reveal links to full stories and supporting online videos.
 
 
 
Upcoming Webcasts
 
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SAP Emarsys Q1 2025 Release Recap
Register for Thu. Feb 27

Own Your Inbox - Optimizing Deliverability
Register for Tue. Mar 11

 
 
Now Available: Automated Live English Captioning on Customer Webcasts
 
We are excited to now offer automated live English captioning when watching any of our SAP CX Customer Webcasts found here.  When watching a live webcast you may now turn on/off the English Closed Captions (CC icon) in the Media Player for real-time speech-to-text display. 
 
 
Register for Live and On-Demand SAP CX Onboarding Webcasts
Available in Chinese, English, and Spanish
 
 
 
Catch Up on the Latest Webcast Replays
 
The Future of Marketing: Unlocking the Power of AI
 
SAP CX + ERP: The Secret to 726% ROI
 
SAP Emarsys VCE Customization and Features [Spanish]
 
 
 
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This Month's Must-Watch Videos:
 
 
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This Month's Must-Read Articles:
 

 
 
Training & Education
 
Upcoming SAP Emarsys Training Seminars
For more upcoming 2025 training seminars, click here.