Although it remains unclear whether Rockstar’s stance toward brands will soften for “GTA 6,” the...

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Friday, February 21, 2025

American Marketing Association

The Skills Marketers Need in 2025 and Beyond

The 2025 AMA Marketing Skills Report identifies the skills required to thrive as a marketer today and in the future.

California State University Northridge

Ready to level up your design skills with cutting-edge tech?

Earn your graduate degree in design thinking and innovation from CSUN.

Digiday

Brands’ interest in “Grand Theft Auto” is mounting — but questions about brand safety remain

Although it remains unclear whether Rockstar’s stance toward brands will soften for “GTA 6,” the game developer is certainly aware of “GTA’s” power as a distribution network, both for its own products and for outside advertisers.

Adweek

Adrienne Roark Leaving CBS to Join Tegna

Adrienne Roark, president of Paramount's Global news division, is planning to leave the company. NYC newsletter Breaker along with subscription newsletter Status say she will go to work as an executive for Tegna.

Duct Tape Marketing

The 7 Roles Every Small Business Owner Must Master (and How to Manage Them All)

The 7 Roles Every Small Business Owner Must Master (and How to Manage Them All) written by John Jantsch read more at Duct Tape MarketingThe Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I...

ON-DEMAND TRAINING

American Marketing Association

Small Business Marketing

Learn the fundamentals of small business marketing and advertising, as well as the impact it has in the age of social media.

Social Media Today

LinkedIn Launches Improved CRM Integration, Expanded Attribution Data

More insights for your LinkedIn campaigns.

DMN

How to Build a Professional Website Without Code

Creating a professional website has traditionally been viewed as a complex endeavor requiring extensive coding knowledge. However, Wes…

DMN

Website Builders: Four Essential Features To Look Out For When Starting An E-Commerce Website.

Many people want to fulfill their ambition of opening an e-commerce store. Who doesn’t want to be their…

Adweek

Elon Musk’s X Seeks Financing at $44 Billion Valuation

In what is believed to be its first investment round since going private, Elon Musk-owned X is in talks with investors to raise money based on a valuation of $44 billion, reports Bloomberg News. If that $44 billion figure sounds familiar, it should.

Search Engine Roundtable

Google Top Quality Store Pages Add AI-Generated Review Summaries

Google is showing AI-generated review summaries on some top quality store pages. So when you click on a specific retailer or merchant's top quality store link, at the top of the reviews you may see an AI-generated summary of those reviews.

Content Marketing Institute

SEO Moves To Make (and Ditch) in 2025 [Video]

SEO isn’t dead. It just needs a fresher approach. In this video presentation, experts from TopRank Marketing reveal why traditional SEO still has a role and how marketers should embrace a wider view of getting content found.

Search Engine Roundtable

Google Search Ranking Volatility Heating Up Again

It's been almost two weeks since I last reported on a Google Search ranking update (unconfirmed) and that may be a recent record. But that being said, I am now seeing some signs of another unconfirmed Google update.

EVENTS & LIVE TRAINING

American Marketing Association

Influencer Marketing Bootcamp

The training offers practical insights from multiple perspectives, including direct creator experiences and case studies. Develop practical skills in crafting compelling marketing briefs, measuring campaign impact, and navigating emerging technologies like AI in the influencer marketing landscape.