Digiday Daily

October 13, 2026

CNN is bringing its All Access subscription service to the U.K. and Canada as part of a broader push to turn its international audience into paying subscribers. The immediate goal is subscriber growth.

TOP STORY

Subscriptions

CNN takes All Access abroad to turn global reach into paying subscribers

CNN is bringing its All Access subscription service to the U.K. and Canada as part of a broader push to turn its international audience into paying subscribers.

OTHER THINGS TO KNOW

Your last chance to secure the best rate for Digiday Creator Strategies is Oct. 12. Join us Nov. 4 in New York City for a day of insights and connections with the creators, brands, agencies and technology leaders shaping the future of the creator economy.
Relying on last-touch attribution for CTV measurement can result in the channel being over- or undervalued, leading marketers to make budget and optimization decisions based on an incomplete view of performance. Partner insights from Moloco.
In today’s fragmented ecosystem, media needs to be reactive — in the moment — to customer needs and opportunities, as well as omnipresent for focused audiences. Partner insights from CMI Media Group.

MARKETING

The Creator Economy

Media buys and mega partnerships: How the creator economy is splitting in two

There’s a growing bifurcation in the creator economy. While the Alix Earle’s and Mr Beast’s of the world take on the role of agencies, nano and micro creators have become media buys. “Brands are increasingly approaching the space just like they would traditional channels with a media mix that reflects what they’ve done historically,” said […]

Evolving Agencies

How many people does it take to run an agency? According to Bad Mktg, just two if you're using AI

BaD Mktg is just two employees and a lot of AI to run the business and ideate. The secret to its success? The experience of the people leading the ideation.

PARTNER INSIGHTS FROM AFFINITY GLOBAL

Live session: Why CTV is more than an awareness-only channel

Register for this webinar on Oct. 14 at 10 a.m. ET for insights into how marketers are compressing the CTV-to-conversion journey and driving measurable performance.

Data & Privacy

Apple’s secret blocklist is the talk of Advertising Week New York (mostly off the record)

Ad execs at Advertising Week want to know one thing: are they on Apple’s block list.

PARTNER INSIGHTS FROM TIKTOK

Why attribution alignment matters more in the AI era

Differences in methodologies can make it more difficult to understand whether the system is optimizing toward the results the advertiser ultimately trusts.

DIGIDAY+

Member exclusive

Ad Tech Briefing: Zeta goes big as Apple casts a shadow over Advertising Week

Advertising Week New York saw more ad tech M&A, plus, the rise of the “universal buying platform.”