Here’s a question for your sleepy Sunday.

Why does online education exist?

Why is there a video on how to change tires with 734K views?

Why is a clip on descaling your coffee machine watched by millions?

Why are there a zillion posts on how to use social media?

Truly think about this.

Why would that happen?

If you’re young, the world has always been this way, so it might be difficult to look behind the matrix so to speak.

But as the elder millennial (just turned 40, which makes me a grandpa for my generation) I feel responsible for reminding you:

Coffee machines have user manuals

Car manuals show you how to change a tire.

All social media platforms tell you how to use them the day you create an account.

So why don’t people just use that?

Answer:

Because all of that “education” was created by an employee who has no skin in the game.

He writes the user's manual, clocks out early, and never thinks once about the teenage girl who pops a flat in a sketchy neighborhood with no cell phone service.

You don’t want the user's manual.

You want the guy who was stranded on the side of the road many times with only a tire iron and his bare hands.

And you think the car user's manuals are bad?

The user's manual of social media are even worse.

The platforms don’t tell you what works.

They just get you a sanitized, safe, clean, boring summary of what the platform does. All the cool features, but some executive decided it needed to happen so he could have something to talk about with his friends at Davos.

Oh, and that manual had to get 16 approvals before release.

Take Instagram for example.

Have you seen the course Instagram made about Instagram?

It’s embarrassing how little they know.

So if you want results off a platform like Instagram, you need to go to the guy who can get results because his life and business depends on it.

And you’d be hard pressed to find someone getting better results than me on Instagram right now.

5K to 300K in 6 months.

Now I’m showing you everything I’ve learned.

Not what used to work.

Not the “company recommended” activity.

The stuff that turns post to followers, followers, to subscribers, and subscribers to cash.

Nothing sanitized about it.

(In fact, I doubt Instagram’s employees would even approve of me teaching you this stuff.)

Anyway, enough for now.

You have 48 hours to grab your seat for How to Win on Instagram.

Seats are limited.

Early data says, this workshop is extremely popular.

Consider yourself warned.

Head to this page to reserve your spot for How to Win on Instagram before the deadline.

Talk soon,

-Tim