Hi Adam,
How do great brands shape perception—and know it’s working before they go live?
On 18 June, we’re hosting a curated live case study for senior leaders across retail, fashion, and digital commerce.
We’ll begin with a virtual Met Gala museum tour, using Karl Lagerfeld as a lens to explore how design, storytelling, and brand codes create meaning, identity, and emotional response.
Then we’ll bring that into the digital world:
How do you test whether customers interpret your brand as intended—before launch, before handoff, before major spend?
This is not a typical webinar.
It’s a design-led, interactive session for teams who care about how their work is perceived—and want better ways to measure that.
