Hi Adam,

If you’re in design, you’ve probably seen how quickly strong ideas can turn into “design by committee,” especially under tight timelines.

That’s exactly what we’ll focus on at Crafted in my workshop:
Design That Delivers: Use Testing and Metrics to Drive Better Design Outcomes

In this hands-on session, I’ll show how to connect user needs to business outcomes, so your design decisions are clearer, easier to support, and more likely to land.

You’ll learn how to:

• Define success metrics your team can align around
• Use customer feedback to strengthen decisions and stakeholder buy-in
• Apply a lightweight testing approach that demonstrates real impact

If you’re looking to move beyond incremental changes and make a stronger case for your design work, I hope you can join us in London on 17 September.

Plus, if you’re planning to attend, consider bringing a colleague. You can use code BOGO to get a second pass free.

[Save your seat]

Hope to see you there,

Amrit Bhachu

Principal Customer Experience Consultant, UserTesting

P.S. Your Crafted workshop pass also includes access to our AI & Design Thinking workshop, a 90-minute interactive session led by Eli Woolery. You’ll get hands-on with GenAI tools, explore real-world applications, and build confidence in how to use AI in your design process.