Mark jumped on the webinar Thursday night.

He'd actually purchased Lensly back in September.

Let that sink in.

He had the tool. He had the access. He had everything.

But life got in the way and he never made it a priority.

Then on Thursday he used it for a client presentation almost by accident.

Pulled up the report. Showed the client the dots.

Didn't even fully know what he was doing yet.

The client saw the red dots and immediately said he wanted to move up in more areas.

Mark got the client.

...Without a polished pitch.

...Without years of experience.

...Without knowing all the answers.

He dropped this in the chat live on the webinar:

"I am such a fool for not making this a high priority."

Now he's getting busy again.

Here's the thing about Mark's story that I don't want you to miss.

The tool worked even when he barely knew how to use it.

Because the dots do the selling.

You don't need to be an expert.

You don't need to understand Google's algorithm.

You just need to show someone something they've never seen before about their own business.

That's it.