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Hi,
When and what to buy gets most of the attention when it comes to investing.
It’s more exciting to think about your next big potential winner than to look at which of your stocks should be sold.
At the same time, many investors recognize the importance of long-term holding.
Long holding periods require infrequent selling.
We have just one sell rule in the Sure Dividend Growth Newsletter:
Sell when a stock breaks its streak of consecutive annual dividend increases, by:
- Failing to increase its dividend
(flat year-over-year-dividends)
- Reducing its dividend
(declining year-over-year dividends)
- Eliminating its dividend
(dividend goes to 0)
There are also some special situations that are worth mentioning.
- We don’t recommend selling if a dividend streak is broken due to a special dividend because that isn’t an actual dividend streak break using the “normal” dividend.
- We also may recommend selling if a company has announced it will be acquired. At that point, the stock becomes more of a merger arbitrage play than a dividend growth investment. And while those can be interesting, they aren’t our focus or area of expertise.
Valuation & Selling
Our one sell rule is notable for what it leaves out – any selling based on valuation.
Valuation is helpful in determining when to buy. Buying overvalued securities can lead to years of “waiting” for growth to catch up with the outsized valuation.
Not selling based on valuation shows an understanding of the investment style we are pursuing. We are pursuing dividend growth, not valuation arbitrage.
Possible Dividend Reductions & Selling
We also don’t sell when we thing a stock may reduce its dividend in the future. While it may seem beneficial to preemptively sell, even great businesses get into temporary trouble.
And that’s even more true during periods of market panic. Stocks very often keep their dividend streaks alive through hardships – that’s how many stocks get multi-decade streaks.
Selling when a streak may be at jeopardy in the future introduces false positives – selling great compounding dividend growth stocks out of fear. We are better served to allow for dividend compounding as long as it is occurring.
Selling When The Dividend Streak Ends
Selling only when the dividend streak ends fully takes advantage of compounding dividends. It’s simple, clear, and effective.
We invest for dividend growth.
We hold while dividends are growing.
And we sell when the dividend is no longer growing, because the investment is not doing what we purchased it for.
If you are looking to add quality dividend growth stocks to your portfolio to buy and hold for the long run, then you will find our Sure Dividend Growth Newsletter valuable.
About The Sure Dividend Growth Newsletter
The Sure Dividend Growth Newsletter analyzes our Top 10 fast-growing long-term dividend stock buys each month.
Note: We always publish the Sure Dividend Growth Newsletter on the 3rd Sunday of the month. More than 3,000 intelligent investors currently receive the newsletter.
Our Top 10 buys each month have:
- Dividend yields + conservative growth estimate of 7.0%+
(And typically significantly higher)
- At least 5 years of consecutive annual dividend increases (And typically much longer).
- Trading at fair or better prices
(Always trading below fair value).
"Not trying to be grandiose, but I would not have been able to take the first step without Sure Dividend. I get a bit excited during the week before my newsletters arrive. I am learning a lot, working to build a source of future income, and having a great experience. What a nice legacy you are building – making a positive difference in people’s lives."
– Sure Dividend reader
These are our top 1.1% buys for fast-growing dividend growth stocks to buy and hold for the long-run from our 900+ stock Sure Analysis Research Database.
Our ~15 person team puts in the work to find the best fast-growing dividend stocks to buy for the long-run for our members by analyzing 900+ securities every quarter.
Note: This is real analysis by our team, not a quick computer screen or AI guesswork.
“The person that turns over the most rocks wins the game. And that’s always been my investing philosophy.”
– Peter Lynch
And we don't stop after recommending a security. We provide (rare) actionable sell recommendations as needed as well...
Although our goal is to buy and hold forever so long as dividends keep growing.
The Sure Dividend Growth Newsletter has everything you need to build your rising passive income portfolio.
- Detailed analysis on our Top 10 buy and hold forever fast-growing dividend stocks each month.
- A to-the-point portfolio building guide.
We will publish the new February 2026 edition this Sunday morning (2/15/26).
The Top 10 buys for the upcoming February 2026 edition have the following characteristics:
- Average expected dividend growth rate of 9.6%
Highest: 15.0%
Lowest: 5.6%
- Average expected EPS growth rate of 9.9%
Highest: 15.0%
Lowest: 7.0%
- Average years of consecutive dividend growth of 26
Longest streak: 54
Shortest streak: 12
- Dividend Risk Score of A or B
Dividend Risk Score of A: 8
Dividend Risk Score of B: 2
Notes: Data from the 2/11/26 Sure Analysis spreadsheet. Metrics above average the Top 10.
Now is the best time to join the Sure Dividend Growth Newsletter because the 7 Days of Compound Dividends is currently in effect.
The 7 Days Of Compound Dividends
The 7 Days of Compound Dividends is the absolute best time to join the Sure Dividend Growth Newsletter. Here's why:
- Enrollment Closing
This is your only chance to join the Sure Dividend Growth Newsletter this month because we are closing enrollment at 8:00 PM CST on 2/16/26. It will not reopen until 3/3/26.
- Upcoming Price Increase
We will do a price increase before enrollment opens next month to better reflect the value of the Sure Dividend Growth Newsletter (for those who haven't joined only) from its current low discounted rate of $85.
- Price Lock Guarantee
Your price will never increase when you join with this offer. It will stay at just $85/year, regardless of inflation or anything else.
- No-Risk 60-Day Full Refund Period
You get a 60-day full refund period on your first payment. If it isn't for you, just email us at support@suredividend.com within the 60-day period, and you will get a full refund, no questions asked.
- Instant Access + The New February 2026 Edition
You will instantly receive the current January 2026 edition of the Sure Dividend Growth Newsletter when you join below. And you will receive the new February 2026 edition when we publish it this Sunday morning!
- Ends At 8:00 PM CST On 2/16/26
The 7 Days of Compound Dividends event ends at 8:00 PM CST on 2/16/26, with absolutely no exceptions.
“Your skills and experience and brain has done so much for me and thousands of others. In reality though, it’s your transparency and integrity that sets you apart from the rest of the investment companies. Yes you are one of the few in the investment industry, who really does live by the Golden Rule. You are the last honest investment teacher. Never change. We’ll keep sending fellow retail customers to you only.”
– Sure Dividend member
There's absolutely no risk in trying the Sure Dividend Growth Newsletter thanks to our 60-day full refund policy on your first payment.
But there is serious dividend and capital compounding potential from investing in our Top 10 fast-growing dividend stock buys for the long-run.
When you join below, you get:
- Instant Sure Dividend Growth Newsletter Access
1. Instant access to the current January 2026 Sure Dividend Growth Newsletter
2. All historical editions, dating back to the inaugural October 2020 edition
- Bonuses
1. The Invest Like The Best PDF course
2. The Investor’s Toolbox: How To Analyze Financial Statements PDF Course and checklist
- Upcoming
The new February 2026 edition of the Sure Dividend Growth Newsletter when we publish it this Sunday morning
Reminder: The 7 Days of Compound Dividends is a no exceptions offer. Once its gone, its gone forever. It ends in just:
To your compounding dividends,
Ben Reynolds
Founder, Sure Dividend
P.S. The new February 2026 edition of the Sure Dividend Growth Newsletter goes live this Sunday morning! Click here to join now with the deep discount price locked in, while it's still available.
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