Hey!

Guest posting still works — but only when it meets the bar Google actually cares about.

Only 7.6% of guest post opportunities meet quality standards, while most low-cost options are quietly devalued by Google.

That single stat explains a lot.

It’s not that guest posting stopped working. It’s that Google got better at spotting:

• Thin content written just to place a link
• Sites with no real audience or editorial standards
• “Cheap” placements that exist only to sell links

What still works are guest posts that look and behave like real editorial content:

• Published on sites with actual traffic and authority
• Written to match the publication’s tone and audience
• Placed contextually, where the link makes sense

That’s why high-quality guest posting has become more valuable, not less. When most options get filtered out, the ones that remain carry real weight.

If you want guest posts that Google still trusts, this is what to look for.

Best,
The SEOJet Team