AI is rapidly reshaping media, yet many organizations remain stuck in pilot mode—not because of the technology, but because personalization at scale requires trusted, well-governed first-party data. Without it, even the strongest AI initiatives struggle to take off.
Our recent session with Deloitte breaks down how leading brands are overcoming this gap.
Watch on-demand to learn:
- Where agencies, brands, and publishers really stand with AI adoption
- High-impact use cases already delivering results
- How to bridge the “Customer Data Divide” between business ambitions and IT governance
- How first-party data readiness fuels real personalization at scale
You’ll walk away with:
- A clear path from pilots to true transformation
- Practical guidance for aligning teams and strengthening data governance
- Strategies to future-proof your personalization efforts
Watch the session anytime and see how your organization can unlock the next leap in AI-powered personalization.
