Google rose yesterday while Nvidia and Advanced Micro Devices dropped upon the revelation that the search giant may be muscling in on the chip designers’ turf.

(Andrew Caballero-Reynolds/Getty Images)

 

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Hey Snackers,

Turkey season is back, but zooming out, it looks like consumers have been falling out of love with the big bird for decades. Since its 1996 peak, turkey consumption has dropped 25%, while chicken, pork, and beef now dominate Americans’ protein choices. Ironically, despite shrinking appetites for turkey, the birds themselves have kept growing, with today’s supersized turkey weighing nearly double what it did in 1960. We charted America’s long, slow breakup with turkey. 

The S&P 500, Nasdaq 100, and Russell 2000 all climbed higher despite Nvidia being one of the index’s worst performers. Energy was the worst-performing sector ETF, as oil prices fell on news of a possible Ukraine-Russia peace deal. The AI trade bifurcated today for reasons we’ll get into below. 

 
CHIPS AHOY

Google jumps, Nvidia and AMD fall on report that it’s in talks to sell “billions of dollars” of its custom AI chips to Meta

Google rose yesterday while Nvidia and Advanced Micro Devices dropped upon the revelation that the search giant may be muscling in on the chip designers’ turf.

Per the report, Meta is in discussions with Google to spend “billions of dollars” to use its AI chips in the social media company’s data centers starting in 2027, and to begin renting access to Google chips from its cloud business next year.

  • Google’s AI chips — TPUs, or tensor processing units — are having a moment. These semiconductors were used to train its latest GenAI model, Gemini 3, which has received rave reviews, and are cheaper to use than Nvidia’s offerings.
  • Google has also aimed to make its JAX software easier for developers over time by making its TPUs operable via open-source software tied to PyTorch (invented by Meta), overhauling how errors are reported and introducing an extension that makes it easier to write custom code, among others.
  • Historically, Google has rented access to these chips through its cloud business rather than supplied them directly to third parties. The report suggests that insiders think a more direct foray could allow the company to grab a market share in chips amounting to about 10% of Nvidia’s annual revenue.
  • According to The Information, Meta is even mulling using TPUs for training, considered a much more demanding task, rather than just inference alone.

Shares of Nvidia dropped, and AMD, which sells GPUs for use in data centers, fell 4%. Broadcom, the custom chip specialist that partnered with Google to design these TPUs, finished up 2%. 

THE TAKEAWAY

During Nvidia’s conference call last week, CEO Jensen Huang was asked about the competitive threat posed by custom chips. He responded by talking up the difficulty of inference (“How could thinking be easy?”). That’s a not-too-subtle nod to the idea that his company’s GPUs will be the more effective solution compared to more cost-effective options.

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LIQUID DEATH

What will happen if bitcoin and ethereum hit key liquidation levels

Since October, bitcoin has ranged from above $126,000 to as low as $80,500, while the price of the second-largest cryptocurrency, ethereum, rose to nearly $4,900 in August before dropping to a low of $2,800 this month. The volatility powered massive wipeouts in leveraged positions, with October 10 taking the crown for the largest liquidation event ever in a 24-hour period.

Liquidations occur when a trading platform’s risk engine forcibly closes a trader’s leveraged position because an asset’s price reaches a certain level and their margin account balance is insufficient to cover the open position. A handful of liquidated positions barely moves the market, but if thousands of positions with similar liquidation prices are closed, the effect on the asset’s market price can be substantial, creating a “cascading effect.”

  • These levels matter for non-leveraged investors, too. Large liquidation clusters can create abrupt spikes or drops that bleed into spot markets, revealing where crypto prices may snap lower or higher. 
  • Sinking prices also affect spot ETFs — for example, BlackRock’s iShares Bitcoin Trust ETF, which has seen $2.3 billion leave the fund so far in November. And spot ETF outflows can amplify falling prices, too. Citi Research, cited by Bloomberg, found that this feedback loop sees a ~3.4% price drop for every $1 billion pulled out from bitcoin ETFs.

So exactly what happens at different levels and what are those key price points? 

We broke it down for both bitcoin and ethereum in the best of times… and the worst of times.

THE TAKEAWAY

There have been a lot of comparisons thrown around lately to the last crypto winter, which kicked off with the catastrophic demise of the “algorithmic stablecoin” TerraUSD and entered freefall with the collapse of FTX. But while we’re hearing phrases like “hasn’t seen a price decline like this since 2022” a lot, the space does have some material differences that may help avoid the worst-case scenarios.

In 2022, there were no spot ETFs; now, BlackRock’s IBIT holds more bitcoin than mega-holder Strategy. In 2021, Tesla was one of a very few public companies that held bitcoin on its balance sheet (it still does, for better and probably, in the short term, for worse), and now there’s a whole “pivot to bitcoin” narrative. That’s not to say these diversifications in holders and institutional investment will staunch bitcoin’s (and ethereum’s) bleeding, but the ecosystem is no longer a self-contained crypto-dome. That could also be bad, as Bloomberg’s Matt Levine points out! 

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THE BEST THING WE READ TODAY

Exclusive: Pfizer’s CFO on building a post-Covid future and how it won the fight for Metsera

Sherwood News Business Reporter J. Edward Moreno sat down with Pfizer CFO Dave Denton, who told us how 2025 became a “watershed” moment for the pharmaceutical giant and how its Metsera deal fits into the company’s post-Covid plan. He also discussed how AI can aid drug discovery and why he believes Pfizer’s future growth depends on two key tracks.

How drug prices could improve