Your brands are looking to grab attention during the holidays but are facing ad clutter, higher CPMs, limited large reach options, tariff impact, and more. GSTV is here to help brands capture attention when it matters the most—as shoppers are on-the-go and in the purchase mindset. This season, align your brand message with consumer behavior:
43% of GSTV viewers plan to drive more during their holiday travel vs. last year
71% report fueling up more often during the holiday season
50% feel they have less time to watch TV as the holidays ramp up
Learn more about the results from our holiday consumer spending and travel survey to help you make the right media buys this holiday season.
About this email: You are receiving this message as part of your complimentary newsletter subscription to Marketing Dive. If you no longer wish to receive the daily newsletter, you can switch to a weekly subscription or unsubscribe. See our full privacy policy. Marketing Dive is a product of TechTarget, Inc. and its subsidiaries, 275 Grove St. Newton, MA, 02466
