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Is perspective the new purpose?
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ETBrandEquity
Daily Morning Newsletter
Mon, Oct 13, 2025
Top Stories
The rise of one-person studios: How AI is democratising storytelling at scale
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Hyperlocal and diverse narratives are now reaching global audiences, reshaping the future of media.
Is perspective the new purpose?
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Brands can create advertising that matters by seeing the world from various perspectives.
UK watchdog targets Google's 'strategic' role in search ads and a competitive market
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US tech giant has "substantial and entrenched market power" in its general search and search advertising.
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As part of Adobe, this exclusive gathering brings together senior leaders to explore how GenAI is transforming the future of documents. From breaking ...
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A CMO's tenure has never been more challenging. Today, customers are constantly sifting between channels, and their threshold for a seamless experienc...
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