Sept. 5 - Nike reframes ‘Just Do It’ | Inside an ad created entirely with gen AI

Campaign Trail: How a SaaS firm used AI to turn clients into ad stars; Snap’s new app ad formats aim to lower CPAs, drive reach; Why Checkers and Rally’s are keeping the pedal to the metal on value

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Daily Dive

Sept. 5, 2025 | Today’s news and insights for marketing leaders

BROUGHT TO YOU BY — Marketing Dive’s studioID

Revenue Growth Tactics for B2B Brands

Marketers are trying to hit revenue goals with strapped budgets and no increases in headcount. Explore proven revenue growth tactics that optimize the entire marketing funnel in this webinar.

Nike reframes ‘Just Do It’ as ‘Why Do It?’ to engage next-gen athletes

The brand is working to realign around sports and encourage young athletes in a climate marked by sociopolitical contention and economic pressure.

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Campaign Trail: How a SaaS firm used AI to turn clients into ad stars

Customer experience firm 8x8 transformed real-life clients into action heroes in ads created entirely with generative artificial intelligence tools.

Snap’s new app ad formats aim to lower CPAs, drive reach

Among the new offerings are Playable App Ads that allow Snapchat users to try a mini version of an advertiser’s game without leaving the app.

Performance Through Independence

Discover how top marketers are achieving up to 214% higher ROAS by scaling across 3M+ independent apps. Access the report.

Why Checkers and Rally’s are keeping the pedal to the metal on value

CMO Scott Johnson explains why the sister chains’ social team can post without an approval process to speed up cultural reaction time.

How Design-Driven Brands Get Ahead

Learn how forward-thinking peers are using design-led strategies to transform how their brands communicate, engage, and convert in this webinar.

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