 
Sports Rights Untangled: Here’s What Every Media and Tech Giant OwnsThis is the second story of Game On, a series from TheWrap exploring how sports is transforming the entertainment business. Read our first story here. The sound you just heard isn’t the crowd going wild after a Patrick Mahomes touchdown pass, a Luka Dončić buzzer-beater or even a Shohei Ohtani home run. It’s the mountains of cash flying from a media/tech company into the pockets of the latest sports league commanding top dollar for TV rights.  Discover why entertainment executives and professionals rely on the WrapPRO platform daily for exclusive coverage, analysis, deeper reporting, and access to VIP events & screenings throughout the year. 
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