New ads star Josh Allen and Justin Jefferson as Crashers who swap rival sodas for Pepsi, a concept...

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Thursday, September 4, 2025

Stensul

Reimagine your Creation Operating Model

The way you work matters. Optimizing your team’s Creation Operating Model and focusing on workflow will enable you to create and launch campaigns at scale, without the risk. When you control the process, you deliver better outcomes.

Sesimi

Is AI Helping or Hurting Your Brand? Systems Matter Most

Discover why AI alone won’t save your brand. Learn how proper brand management systems turn AI from chaos accelerator into powerful scaling tool.

Marketing Dive

Pepsi’s latest NFL blitz underscores larger marketing shift at soda giant

New ads star Josh Allen and Justin Jefferson as Crashers who swap rival sodas for Pepsi, a concept that will be translated to real tailgate experiences.

Search Engine Roundtable

Daily Search Forum Recap: September 3, 2025

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.Google won't be broken up, but they will have to share search data - it was a pretty big win for Google...

Search Engine Roundtable

Google Won't Be Broken Up In Monopoly Case But Required To Share Search Data

U.S. District Judge Amit Mehta ruled on the remedies for Google being declared a monopoly. In short, Google won't be broken up (will keep Chrome, Android and Ads), it will have to share search data and it is barred from making exclusive search deals.

Social Media Today

YouTube Updates Community Post Sharing, Livestream Donations

More ways to drive donations for creators during livestreams.

ClearVoice

CV MIC: Scott Leese, Founder of Scott Leese Consulting

When you’ve built and scaled sales teams for two decades, with multiple nine-figure exits along the way, you see patterns.

Adweek

CBS News and CNN Mourn Mark Knoller and Charles Bierbauer

CNN’s Wolf Blitzer described them as 'truly brilliant journalists.'

Digiday

With tennis fandom on the rise, the U.S. Open and sponsoring brands put the focus on fans

Those initiatives speak to a growing tennis fanbase beyond those who follow the sport, but also those who tune in for fashion and lifestyle content.

Adweek

EXCLUSIVE: Symmetri Raises $6 Million to Help Brands Compete in the ‘AI Agent Economy’

The startup’s platform helps brands deploy specialized agents to guide discovery, deliver smarter loyalty offers, and stay visible on ChatGPT, Gemini, and other AI systems.

The Ahrefs Blog

ChatGPT May Scrape Google, but the Results Don’t Match

We know that AI assistants like ChatGPT access search indices, like Google and Bing, to retrieve URLs for their response. But how, exactly? To find out, we’ve run a series of experiments looking at the relationship between the URLs cited…Read more ›

Marketing Dive

How legacy CPG brands can crack the social-first marketing code

Ten-figure acquisitions, new agency experiments and organizational changes are underway, but the real key may be relinquishing a sense of control.

EVENTS & LIVE TRAINING

American Marketing Association

Building a Data-Driven Marketing Strategy

In this session, digital marketing expert and author of the new book, Data-Driven Personalization, Zontee Hou will explore the six keys to building a data-driven marketing strategy and making sure that your marketing truly connects with the customers you want.

American Marketing Association

Social Media Bootcamp (September 2025)

Forge a confident path in social media with the help of the AMA Social Media Bootcamp for beginners! In just two days, you’ll learn how to effectively showcase your brand so it can be a significant driver for your marketing strategy with clear goals, engaging content and an active presence.