NOTE FROM THE EDITOR

Judging from the earnings reports Retail Dive has covered this week, the consumer kept up an unexpected level of spending in the second quarter. But executives from several retailers also warned that uncertainty is growing as tariffs increasingly push up their costs. 

Even off-price retailers are boosting price tags where they can, so consumers are facing rising prices at a time when confidence in their prospects is iffy. They are looking for deals, especially as we enter the second half of the year.

Join Retail Dive and our experts – Ali Furman, consumer markets industry leader at PwC US, and Matt Pavich, senior director of strategy and innovation at Revionics – for a live virtual event next Wednesday. We’ll discuss how the consumer is faring going into the holidays, best practices in pricing and marketing, and more. 

During this free, live event, reporters from our sister publications Marketing Dive and Supply Chain Dive will also touch base with retailers and analysts to unpack the major issues – and their solutions – going into the last months of 2025. Register here.